Laneka McLean | UGC Content Creator

LANEKA MCLEAN

UGC Content Creator

lanekamclean@gmail.com

Hello, I am Laneka!

I am a 24-year old Texas-based content creator skilled in creating engaging content while maintaining brand aesthetics. My passions are cooking, beauty, fashion, and wellness but I am always open to new opportunities!

Let me help you take your brand to the next level. The vision is everything to me. While keeping the brand's vision and integrity in mind, I strive to create unique content that engages the target audience. Let's work together!

What is UGC?

User generated content (UGC) is original brand specific content created by creators/consumers for brands to publish on social media for ads and more.

92%

of consumers say they trust recommendations from friends and family, above all other forms of advertising

*Nielson Report

50%

is the engagement lift seen in posts that include user generated content for social campaigns

*Salesforce

Real content made by real people, which enhances the authenticity factor of the brand and products.

Why invest in UGC?

UCG content can be used for various projects/campaigns
Relatable content improves conversions
Brands with a social media presence gives an opportunity to create a community with their consumers

People want to see real people, sharing real experiences with your brand. UGC can be a valuable resource for a more authentic, diverse, and cost-effective content that feels relatable.

Project Gallery

Here are some of my example projects